Digital Marketing Feature

NCK Tech Digital Marketing

We are in a digital age where social media has taken over how we communicate. Businesses compete for social media ad space and use advanced analytics to target consumers. The demand for jobs in the digital marketing world are on the rise and in high demand. Enter the Digital Marketing program at NCK Tech. This new and innovative program has been recognized by HubSpot, an inbound marketing and sales platform, as “one of the most robust digital marketing programs out there.“

What sets this program above the rest? Department Head of Digital Marketing, Jason Rinaldo shares “We are constantly learning new strategies and adapting to keep up with the ever-changing field of marketing. Every year we integrate new technology and apply real world instruction so that students truly have a hands-on experience.” Rinaldo also uses an Advisory Council made up of professionals in the marketing industry to help keep him on the cutting edge of what is happening in the workforce. He applies what he learns from his council members directly back into the classroom so that students are equipped with skills employers are looking for.

According to the Bureau of Labor and Statistics, “In May 2016, there were about 249,600 people in marketing management related jobs. Their median annual wage was $127,560, higher than the $37,040 median for all workers.” To add to that statistic, Burningglass technologies sites that digital marketing skills carry nearly a $7,000 salary premium over other marketing roles and note that digital marketing jobs take 16% longer to fill. This is good news for students graduating in this field!

The demand for digital marketers is high, and it is prime time to enter this ever-changing career. If you would like to get your digital marketing career started, the NCK Tech Digital Marketing Program can help you get there in as little as eighteen months. They are nationally ranked in graduation rates and job placement as well, so graduates are not only successful in the classroom but after graduation as well. To learn more about the North Central Kansas Technical College Digital Marketing program, visit our program page at www.ncktc.edu/programs or watch our program video on YouTube.

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